Shiftscreens

The large-format touchscreen in vertical orientation allows a view of product developments and events in the company's history. The wall graphics and screen content are coordinated in such a way that the impression is created that the wall graphics are activated and illuminated by the screen.

At the trade fair exhibit, the printed timeline is reflected on the screen. In the digital presentation on the screen, the history of the company comes to life through photographs and time stamps. Selectable information elements provide access to more in-depth image, text and video content, while moving the screen creates a spatial effect through the different speeds of the foreground and background elements.

The transparent screen is pushed in front of the products in the curved showcase to display information and data in direct relation to the physical object.